Friday, December 11, 2009

negative space










Its hard to be really creative these days. But here are some old and new logos that will keep you inspired.. and hopefully get that pencil back in your hand. It’s hard to beat a clever use of negative space in a logo design. Here are some logos I enjoy that use white space well, along with the designers and agencies who created them.


And of course here are the references.
Top from left to right: Ryan Biggs Associates logo, The Waterways Trust logo By Pentagram, American Institute of Architects Center logo By Pentagram
Bottom from left to right: Guild of Food Writers logo By 300million , New Bedford Whaling Museum logo By Malcolm Grear Designers, Nexcite logo By Amore Via Blair Thomson